Star Wars
Battlefront

The visual identity for Star Wars Battlefront by DICE leans into what fans love most about the franchise—massive battles, iconic locations, and that unmistakable Star Wars feel. Using photo-realistic visuals and cinematic scale, the branding brings classic moments to life in a way that feels both nostalgic and new. From detailed environments to lifelike characters and ships, everything was designed to pull players straight into the action, reimagining legendary scenes for a new generation.
Role: Creative Director & Design Lead
Key Art Agency: HCI
Brand Identity
Design System
Key Art
Packaging
Campaign
Styleguide











Z Lin
SF / CA
©2025